Deepfake technology involves the use of artificial intelligence (AI) to create convincing and realistic-looking content and has the potential to be misused in various scams. Here are some types of deepfake scams, along with suggestions on how to detect and prevent them.
Types of Deepfake Scams
Deepfake Videos
Deepfake videos swap one person's face with another's, making it seem like they're doing or saying things they never actually did. This can be a serious issue, especially when pretending to be someone important such as CEOs, politicians or celebrities. The motives for such actions might include financial gain or simply damaging their reputation.
Voice Cloning
AI can convincingly mimic someone's voice, enabling scammers to impersonate them in phone calls, voice messages or live conversations. This deceitful tactic is used to trick victims into sending money or sharing sensitive information.
Text Generation
AI can craft authentic-sounding text for fabricating fake news, social media content or emails, enabling the dissemination of false information, influencing public views or deceiving individuals through scams.
Things to keep in mind:
Be skeptical of unexpected or out-of-character requests. If someone calls or messages you and it feels strange or not like the usual way that person or organization talks to you, it might be a deepfake trick.
Verify the caller. End the call and call them back using a number you already know, to make sure everything is okay.
Check and verify authenticity of the source. Ensure that the information comes from a credible and trustworthy entity. Cross-reference the information with multiple reliable sources.
Don’t make rushed decisions. Pay extra attention if they try to pressure you emotionally or make you feel rushed to do something for them.
Limit information shared online. Reduce the information you share about yourself, especially avoid posting high-quality photos and videos, that could be used to create a deepfake. Use strong privacy settings on websites to control who sees your information.
Learn how to spot a deep fake. Look for signs like weird colors on the face, strange shadows, or distorted/ blurry areas. These might mean a fake video. Also, if the voice sounds too flat or robotic without normal ups and downs or sudden or long pauses, it could be a fake audio.
Rest assured that CelcomDigi is actively taking measures to ensure our customers do not fall prey to such scams.